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This 9 page paper looks at the use of web pages by business. The paper is written in three parts. The first part of the paper compares the web sites of three airlines; EasyJet, British Airways and Malaysia Airline comparing and contrasting the sites to determine their primary purpose. The second part of the paper considers the way a small bricks and mortar business may develop an internet strategy. The third part of the paper looks at how and why Google Analytics can be useful to an internet business. The bibliography cites 9 sources.

This 5 page paper provides an overview of the Nicholas Carr article “Is Google Making Us Stupid?” The writer shows that the Internet does not make us stupider but rather gives us new skills. Bibliography lists 5 sources.

This is a 4 page paper discussing the use of clothing materials in architecture. Traditional clothing materials such as hemp cloth or cotton mesh are used as light alternative reinforcements when mixed with other building materials and applied either within or on top of structures for strength. In most cases, application or use of traditional clothing materials or fabric involves the breaking down of the cloth either into strip of fiber form to provide the flexibility needed for the process of the combination with other products or the application on top of already constructed products. Recent innovations in clothing design however could provide for a more custom-cut fabric. Issey Miyake’s design process, the A-POC, is based on machines programmed by a computer which combined with the CAD programs used in today’s architectural design could provide for custom-fitted cloth used for the reinforcement of architectural structures. Bibliography lists 5 sources.

A 9 page paper. For more than three decades, a battle has raged over the most effective approach to reading instruction. Is phonics or whole language better when teaching reading? This paper discusses the controversy from each of the perspectives, explaining each along with their respective advantages or benefits. The writer suggests a balanced approach may be the answer to end the controversy. Bibliography lists 10 sources.

A 5 page paper which examines the book "Top Performance: How to Develop Excellence in Yourself and Others." No additional sources cited.

10 pages: Are the salaries paid to today's CEO's worth it? This paper takes a look at some top salaries and determines what it is they do to earn this money. Bibliography lists 11 sources.

Women At The Top »

  • 18 page paper

An 18 page paper. Women represent almost half of the entire workforce in the United States but less than 3 percent of American CEOs are women. The percentage is expectedly even less in Japan. The executive level is male-dominated with barriers that few women are able to break through. This paper discusses those barriers. Three female CEOs (two American, one Japanese) are profiled with information about others who have reached high executive levels, including Carly Fiorina who is the first women in history to lead a Dow 30 company. What women executives believe is necessary to break through the glass ceiling is discussed. Statistical data are included. Bibliography lists 21 sources.

This 5 page report discusses the idea that business and industry, along with their professional and trade associations are those who are most often thought of as the groups making the greatest contributions and most egregious demands on members of Congress. The issue is discussed and several aspects of business’ political contributions are presented. Bibliography lists 4 sources.

This 10 page paper looks at the world of organized crime in America and the leaders of that world. Who are they and what are they doing? Bibliography lists 9 sources.

A 5 page review of H. Thomas Johnson's book that explains the historical significance of managerial business practices and the impact that accounting managment has had only company development. This book is divided into three distinct sections; the first deals with the history and problems inherent in accounting managment, the second poses options, and the third section explores the future of business education as it relates to business managment systems.

This 7-page paper focuses on economic issues pertaining to a tax preparation service, including profit maximization, marginal costs and lowering barriers to entry. Bibliography lists 3 sources.

A 5 page paper. This essay offers external and internal analysis of each company. The discussion includes external factors each company is faced with and their internal structures and models. They compete directly only in the smart phone market with vastly different business models for these products. Bibliography lists 10 sources.

This 14 page paper is a research proposal for assessing why a fair trade brand of chocolate does not outsell a well known brand of chocolate that is not fair trade certified. The paper starts with an introduction, aims and objectives and gives a justification for the subject. A literature review of relevant concepts is then followed by the outlining of a methodology and a timetable of undertaking the research. The bibliography cites 14 sources.

This 17 page paper considers the position of a company in an industry which is seeing a slow down and needs to cut costs. The paper looks at how it may implement a programme of change management and/or restructuring using total quality management and an attempt to ISO 9000 in order to add value as well as to re-orientate the firm to a client focus. The paper considers which approach is best and then looks at how the change should take place. The bibliography cites 20 sources.

A 4 page paper. This essay discusses Starbucks' corporate culture, the role of managers in maintaining the corporate culture, the effectiveness of Starbucks' trendy innovations like free Wi-Fi in gaining a competitive advantage, the key management competency to fit in with the culture, and if Starbucks could achieve long-term sustainability as a global leader without Howard Schultz. Bibliography lists 7 sources.

9 pages in length. Few people are not made aware at a very young age of the social and economic importance of a college education; those who seek out higher education expand their academic and vocational horizons far greater than those who do not. Indeed, the extent to which a college education increases the ability to secure a better place in one's chosen field is both grand and far-reaching; that today's top professions are based to some degree within the growing need for expertise speaks to how there is no question that a college education is crucial in today's marketplace. Bibliography lists 5 sources.

Converse Chucks »

  • 4 page paper

A 4 page case study of Converse. Converse is a shoe company founded in 1908 in Massachusetts. In 1917, the company introduced a canvas, high-top shoe that it called the "All Star." In the 1920s, a semi-professional basketball player named Charles "Chuck" Taylor joined the Converse sales team and began aggressively marketing the shoe throughout the Midwest as he ideal shoe for recreation and sports. For the next four decades, "Chucks," as they became known, were the shoes to have, particularly on the basketball court. This case study of Converse and Chucks looks specifically at its branding strategy. No bibliography is offered.

An 8 page research paper that, first of all, examines the difference between leadership and management concepts while also providing a personal philosophy of leadership. From this orientation, suggestions are then offered that illustrate how team building concepts and organizational theory, including change theory, can be applied to nursing clinical practice. Contemporary nursing is a constantly advancing, changing field in which knowledge is advancing in all specialty fields at an accelerated rate. In order for nurses to continue to offer the optimum in evidence-based patient care, there must be a synthesis between leadership and management that encourages nurses to keep "at the top of their game" and thereby reach their full potential as healthcare professionals. Bibliography lists 8 sources.

18 pages in length. The mental health center has come to the conclusion that simply providing low-cost care is not enough when that care has no quality attached to it because of stringent economic and staffing limitations. People have become extremely intolerant of slipshod medical attention, duplicate procedures and inaccurate diagnoses merely because the system is overloaded and completely unorganized. With the inclusion of computerization, there is now great opportunity for the Center to offer quality care within a low-cost environment. Now, on top of high caseloads and low budgets, the Center is forced to relocate its facility due to the myopic perspective of the main Clinic, a move that will bring about little if any benefit to the already financially ailing Center. Bibliography lists 8 sources.

Real Estate Industry »

  • 10 page paper

A 10 page paper. The real estate industry is vast and multifaceted. This essay provides a brief overview of the industry, identifying some of the many different occupations within it. The essay comments on trends and provides a brief history of the industry in the U.S. The four largest real estate corporations are identified with a table comparing their sales and transaction volumes for 2004. The writer provides a brief description of each of the four top companies, including their products and services, mission, growth and brief analysis. Bibliography lists 14 sources.

A 3 page essay that comments on director Steven Sodenbergh's 2001 film Traffic, which is concerned with drug traffic in North America, and traces its flow from the bottom of the supply chain to the top. In presenting this overall picture, the movie tells several parallel narratives that sometimes link together; sometimes not. At every level of the drug trade, the filmmakers show that the pivotal issue is about making money. Examination of this film demonstrates that it offers an overt message concerning the social and political issues that are associated with substance abuse and addiction. Bibliography lists 1 source.

Changing America »

  • 3 page paper

The differences between the Virginia and New Jersey plans for the U.S Constitution demonstrate the conflict between large and small states at the Constitutional Convention of 1787 and it is the melding of these counter plans that responds to today’s class struggles, allowing no one side to claim permanent power over the other. While the wealthy Virginia legislators offered the original concept of separation of constitutional and political powers, the New Jersey farmers sought autonomy. The consensus reached parlayed both concepts into a single plan to provide protection for people and states of all means in the final draft of the Constitution. However, reaching that consensus began with strong arguments and divisions between the large and small states concerning at least the top two branches evolved out of the Convention. 1 work cited. jvChgAmr.rtf

A 15 page paper. Employee surveys have been used for many years. They provide a company with insight and knowledge about how employees feel about the items included on the survey. This essay discusses the many factors involved in the success and effectiveness of employee surveys, including the purpose and objective of the survey and the involvement of top management; using and communicating results to employees; examples of how two companies approach the employee survey process; and the trends in employee attitude surveys. The essay concludes with a sample list of questions that could be included in such a survey. Bibliography lists 11 sources.

A 7 page paper that begins by explaining and discussing pluralism and elitism. The writer takes the position that while the U.S. is neither pluralist nor elitist, it is more elitist. The writer then justifies the argument by commenting on how wealth brings power. The growing disparity between the top and bottom 20 percent of the income index is offered as support for the wealthier becoming even wealthier and more powerful. Madison's thoughts about checks and balances are brought into the discussion but the writer points out the founding fathers were the elite at the time. Bibliography lists 6 sources.

A 5 page paper discussing the practice of reinforcing soil with narrow steel bands, a technique that provides immense benefit in soil stabilization for construction projects and can reduce costs as much as 50 percent. This method of reinforcing soil for construction purposes has been found to be useful in a variety of settings and for a wide range of purchases. It is useful in virtually any setting in which there will be static or dynamic stresses on supporting soil, such as bridge abutments or roadways running along the top of sloping terrain. It is also useful in areas in which earthquake activity is common. Includes 2 figures. Bibliography lists 6 sources.

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