Sample Essay on:
The Marketing Strength of Classical Conditioning

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Essay / Research Paper Abstract

This 6 page report discusses the relationship between classical conditioning (or “Pavlovian” conditioning) in the marketing mix. The concept of classical conditioning has been debated for decades and has been thought of as either a type of learning that requires a low amount of effort on the part of the learner or a complicated operation that requires thinking on the part of the targeted individual and an understanding of the connections that exist between a particular product and the images associated with it. As a result, it is an important consideration for any organization’s marketing manager in how a product is presented, with what emphasis, and with which type of imagery. Bibliography lists 8 sources.

Page Count:

6 pages (~225 words per page)

File: D0_BWmktcnd.wps

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