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Essay / Research Paper Abstract
This 3 page analysis explores Nike's legal and ethical issues behind its partnership with factories around the world. Bibliography lists 6 sources.
Page Count:
3 pages (~225 words per page)
File: JV57_JVnikeeth.rtf
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Unformatted sample text from the term paper:
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Nike Ethics Analysis by , 4/18/10 --for more information
on using this paper properly! History of the Firm For more than a decade, Nike
and its founder Phil Knight came under scrutiny for human rights violations in its factories in Asia and other locales around the world. As the originator of the sneaker, it
is easy to forget that Knight offered the American public a new shoe design that led to a fitness craze. Moores original report on Knights rise from selling shoes out
of his trunk (Ferrell) to an indifferent American public to becoming the scourge of the west, and then rising to a pillar of industry and ethics is inspiring. From such
humble beginnings, Nike has become a world class leader. As a reward, they have regained a great deal of consumer confidence, showing a 2.5 percent growth increase over the last
year (NKE). Ethical Issues The ethical issues
Nike faces concern corporate responsibility, social responsibility, and business ethics. These can be broken down further into ethical concepts such as humanistic ethics (Fromm, 1947) versus authoritarian corporate ethics, which
Boje addresses as a utilitarian or authoritarian set of standards dictated by each individual company, in this case, Nikes corporate code and policies (Nikebiz). A visit to Nikes governance site
...