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To What Extent Should Media Manipulate Presidential Politics ?

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Essay / Research Paper Abstract

In 3 pages, the author discusses the role of the media in presidential politics. Bibliography lists 5 sources.

Page Count:

3 pages (~225 words per page)

File: D0_Towhat.doc

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Unformatted sample text from the term paper:

hype going one. Media is a two-edged sword. Without media there would be little if any information given. With the attention of media, it is possible that too much information and possibly the wrong information are given. Candidates spend enormous amounts of money for presidential debates and for campaigning. In 1996, the Dole campaign spent between $1.3m and $1.5m per week on advertising in California (Staff, 1996). The media can be used to put candidates in a good light. The media can be very harsh and unyielding. It can be very manipulative in that the owners of the different forms of media can give more or better coverage to the one with the most money, or to their candidate of choice. The Democratic Party did not fare well in presidential politics during Clintons years in political life (Black, 1994). The media can be used to slur the opponent or to suggest impropriety. Many elections have been won or lost because of the media. Sometimes people are willing to go along with the farces that the media conjectures. Given the constraints that limit our ability to view the presidential contenders, the key focus must be on what we would hope to get out of presidential politics (Reed, 1995). The president has been a focus of the media today more than ever in history. The nation is bombarded daily with the suggestion of the impropriety of the current president. Some forms of media present only the facts while others manipulate the concerns of presidential politics. Dishonesty is ...

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