Sample Essay on:
The Lure of Going Green

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Essay / Research Paper Abstract

This 10 page paper looks at the motivation or lure of adopting green policies and practices from the perspective of individuals consumers, organization and governments. The different influences which may support or deter the adoption of environmental attitudes is assessed with particular attention to the GCC region. The bibliography cites 14 sources.

Page Count:

10 pages (~225 words per page)

File: TS65_TEgreenlure.doc

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Unformatted sample text from the term paper:

greening of business and life in general, but when looking at the motivations which support the green ideals it is possible they will be diverse, with many different influences impacting on the lure. To assess this lure it is necessary first to define what is meant by going green in order to identify potential motivations and strategies which are or may be utilised. Motivation and the lure may also be impacted by the barriers and challenges of following a green strategy. The issue of green practices and the motivations to pursue them is a subject that is of global interest; the issues and problems associated with environmental damage are often not limited by geographical barriers. However, while the broad perspective needs to be remembered, there is also value to be gained looking at the specific influences and positions of different regions or countries. This is particularly true for the smaller states, such as Bahrain, when considering is and how changes are occurring or being influenced. When looking at social change Lewin (1953) has argued that changes in practises and behaviour will only occur when the pressures for change; pull and push factors, are stronger that the restraining factors that prevent change. Therefore, pressures, motivations, challenges and barriers from the global and the internal perspective need to be considered. The concept of being green may appear simple; most people would argue that it is acting in an environmentally friendly manner (Chyssides and Kaler, 1998, p492). However, there is no singular definitive definition of what is meant by being green or environmentally friendly. There are some commonalitities in many of the approaches which include nature conservation, minimisation or elimination of pollution and avoiding the irreversible destruction of aspects of the environment (Chryssides and Kaler, 1998; 493). Despite this, the uptake ...

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