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Essay / Research Paper Abstract
This 7 page paper analyses and evaluates the Web sites for each of these companies. The writer begins with a very brief description of these two top companies, then analyzes their Internet sites using these criteria: marketing segmentation; promotional segmentation; processing; overall assessment of each site; and recommendations or improvements. Bibliography lists 7 sources.
Page Count:
7 pages (~225 words per page)
File: MM12_PGdelgat.wps
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