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Essay / Research Paper Abstract
A 5 page paper which examines the negative affects
that advertising has on young women due to false images of beauty. The paper examines
articles and presents a hypothetical research model for investigating the affects.
Bibliography lists 3 sources.
Page Count:
5 pages (~225 words per page)
File: JR7_RAgirlad.rtf
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Unformatted sample text from the term paper:
to the media to offer models of what life should be like, what one should look like, and how one should live. This is not to say that young people
are not heavily influenced by their parents, peers, and teachers. But, it is to say that the media presents a picture of the outside world that the child is often
intrigued by, using such advertisements to gain an understanding of what life is really like. Bearing this in mind it becomes quite obvious that the media, particularly advertising, can
create a false picture of the world, and a false model that the young individual, particularly the young woman, tries to emulate. And, in attempting to emulate these false ideals
the individual will find that their self worth becomes lower as they try to achieve an ideal that cannot possibly exist. In the following paper we examine advertising and its
negative affects on young women. The paper argues that watching or viewing unrealistic images will reduce feelings of self worth in the young woman. The paper begins with a literature
review and then moves on to a hypothetical research which will study the affects of advertising on young women. Literature Review The first article to be discussed is
titled "The body impolitic: fashion and its critics sell the same stereotypes" and is written by John Leland (1996). In this article we note that the author argues the standard
measurements of many models can be 33-23-33, a very unrealistic combination of measurements for the majority of young women. Leland (1996) also states that "From Twiggy to Kate Moss, the
fashion industry has been attacked for idealizing such extreme slenderness, encouraging real women to hate their own bodies--and, at the extreme, to develop anorexia or bulimia" (p. 66). Some companies
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