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This 14 page paper is a research proposal for assessing why a fair trade brand of chocolate does not outsell a well known brand of chocolate that is not fair trade certified. The paper starts with an introduction, aims and objectives and gives a justification for the subject. A literature review of relevant concepts is then followed by the outlining of a methodology and a timetable of undertaking the research. The bibliography cites 14 sources.

This 17 page paper considers the position of a company in an industry which is seeing a slow down and needs to cut costs. The paper looks at how it may implement a programme of change management and/or restructuring using total quality management and an attempt to ISO 9000 in order to add value as well as to re-orientate the firm to a client focus. The paper considers which approach is best and then looks at how the change should take place. The bibliography cites 20 sources.

9 pages in length. Few people are not made aware at a very young age of the social and economic importance of a college education; those who seek out higher education expand their academic and vocational horizons far greater than those who do not. Indeed, the extent to which a college education increases the ability to secure a better place in one's chosen field is both grand and far-reaching; that today's top professions are based to some degree within the growing need for expertise speaks to how there is no question that a college education is crucial in today's marketplace. Bibliography lists 5 sources.

An 8 page paper discussing the only company appearing in the top 10 of the Fortune 500 that also is the most admired company in 2006, for the sixth time in a decade. It seems clear that leadership style is most responsible for the positive benefits and results that GE gains each year. It is open but demanding, exacting but forgiving. It prefers failure over inaction. It focuses on bottom-line results but places people at a higher level of value than any other aspect of the business, relying on its people to carry the company through change after change. PowerPoint presentation available. Bibliography lists 8 sources.

A 4 page case study of Converse. Converse is a shoe company founded in 1908 in Massachusetts. In 1917, the company introduced a canvas, high-top shoe that it called the "All Star." In the 1920s, a semi-professional basketball player named Charles "Chuck" Taylor joined the Converse sales team and began aggressively marketing the shoe throughout the Midwest as he ideal shoe for recreation and sports. For the next four decades, "Chucks," as they became known, were the shoes to have, particularly on the basketball court. This case study of Converse and Chucks looks specifically at its branding strategy. No bibliography is offered.

An 8 page research paper that, first of all, examines the difference between leadership and management concepts while also providing a personal philosophy of leadership. From this orientation, suggestions are then offered that illustrate how team building concepts and organizational theory, including change theory, can be applied to nursing clinical practice. Contemporary nursing is a constantly advancing, changing field in which knowledge is advancing in all specialty fields at an accelerated rate. In order for nurses to continue to offer the optimum in evidence-based patient care, there must be a synthesis between leadership and management that encourages nurses to keep "at the top of their game" and thereby reach their full potential as healthcare professionals. Bibliography lists 8 sources.

A 10 page paper. The real estate industry is vast and multifaceted. This essay provides a brief overview of the industry, identifying some of the many different occupations within it. The essay comments on trends and provides a brief history of the industry in the U.S. The four largest real estate corporations are identified with a table comparing their sales and transaction volumes for 2004. The writer provides a brief description of each of the four top companies, including their products and services, mission, growth and brief analysis. Bibliography lists 14 sources.

11 pages in length. The fundamental composition of psychology encompasses such a vast array of components to address a specific situation that it is sometimes necessary to borrow from more than one application in order to realize holistic healing. At the same time, however, there are systems that already incorporate holism as a way in which to delve deeply within the human mind and fully achieve the desired objective, with humanistic and psychodynamic therapies occupying the top of the list. While Freud and Jung are directly related to the concept of psychodynamic psychology, Rogerian and Gestalt therapies represent two of the approaches most associated with humanistic psychology. Bibliography lists 13 sources.

6 pages in length. Crystal methamphetamine has had a long and illustrious presence throughout the last half of the twentieth century; for a drug typically prescribed for addressing attention deficit disorders and obesity, crystal meth has been used illegally on the streets to a much greater degree for the artificial high it provides. Known under an abundance of slang terms - not the least of which includes speed, meth, ice, crystal, chalk, crank, tweak, uppers, black beauties, glass, bikers coffee, methlies quick, poor man's cocaine, chicken feed, shabu, stove top, trash, go-fast, yaba, and yellow bam - crystal meth has served to perpetuate the nation's addiction problem along with cocaine and according to the U.S. Drug Enforcement Administration is ranked the second most commonly used drug behind alcohol and marijuana. Bibliography lists 13 sources.

A 3 page essay that comments on director Steven Sodenbergh's 2001 film Traffic, which is concerned with drug traffic in North America, and traces its flow from the bottom of the supply chain to the top. In presenting this overall picture, the movie tells several parallel narratives that sometimes link together; sometimes not. At every level of the drug trade, the filmmakers show that the pivotal issue is about making money. Examination of this film demonstrates that it offers an overt message concerning the social and political issues that are associated with substance abuse and addiction. Bibliography lists 1 source.

7 pages in length. Afflicted with a malady of phobias, the lead character in Frank Oz's What About Bob? strikes a simultaneous chord of compassion and confusion with audiences. Played by Bill Murray, Bob's mental composition is comprised of such life-altering irrationalities as agoraphobia, claustrophobia, hypochondria and obsessive-compulsive disorder, all of which work synergistically to make him a walking, talking idiosyncrasy. His behavior, while wholly innocent, is over the top for his regular therapist to deal with so he is referred to emotionally absent and narcissistic Dr. Leo Marvin (Richard Dreyfus); after one session, Marvin alerts Bob to the fact that he will be unavailable for the rest of the summer on family vacation. This news sends Bob into a tailspin of – yet another psychological disorder - separation anxiety – until he is able to finally track down Marvin at his lake house. Phobic manifestations notwithstanding, Bob easily worms his way into the hearts of Marvin's family but forever remains an overwhelming irritation where the doctor is concerned, who truly has no idea what it means to be compassionate in a field where such emotional connection is key. Bibliography lists 8 sources.

A 4 page paper. CEOs and other top executives receive extremely large compensation packages that include salary, bonus, direct stock and stock options, along with other perks. In 2002, however, some of these executives took only their base salary and gave up any kind of cash bonus or direct stock. The CEO of Citibank was one of those executives. This essay reports the compensation packages for the CEOs of Citibank and JP Morgan Chase, Inc. The writer makes some suggestions for compensation packages that would ease management-labor tensions and that might lead to greater dividends for investors. Bibliography lists 4 sources.

7 pages in length. The Enron debacle clearly illustrates how establishing and maintaining corporate ethics is the cornerstone to continued success, both on a personal and professional level. Constant nurturing of moral judgment and a specific code of ethics are necessary in order to perpetuate the positive image required to uphold such policy. The five primary elements of such nurturing include having a clear and concise forthrightness, which is substantiated by culture; appropriate and applicable conformity with regard to difficult situations; managerial involvement and awareness on ethics issues; a nurturing program that is wholeheartedly supported by top management; and staff involvement. These concepts, which are both interrelated and individual at the same time, represent a complete quest toward ethical decision-making. Bibliography lists 6 sources.

An 8 page research paper that offers the outline for a proposed research study into motivational factors for high school students. There is an old saying that you can lead a horse to water, but you cannot make it drink. Likewise, high school teachers constantly try to offer the curriculum in a manner that engages their students minds, but fail to connect with many of the adolescents that they are trying to reach. In 1984 and 1989 a Gallup/Phi Delta Kappa national poll of educators found that lack of student motivation was a top concern of all public school teachers surveyed (Gonzalez, 2002). The question that these teachers ask, that is, "what is the key to unlocking student motivation," is the principal question to be addressed by this proposed study. The paper consists primarily of a review of literature on this topic before discussing possible ways to complete the proposed research study. Bibliography lists 10 sources.

The differences between the Virginia and New Jersey plans for the U.S Constitution demonstrate the conflict between large and small states at the Constitutional Convention of 1787 and it is the melding of these counter plans that responds to today’s class struggles, allowing no one side to claim permanent power over the other. While the wealthy Virginia legislators offered the original concept of separation of constitutional and political powers, the New Jersey farmers sought autonomy. The consensus reached parlayed both concepts into a single plan to provide protection for people and states of all means in the final draft of the Constitution. However, reaching that consensus began with strong arguments and divisions between the large and small states concerning at least the top two branches evolved out of the Convention. 1 work cited. jvChgAmr.rtf

A 15 page paper. Employee surveys have been used for many years. They provide a company with insight and knowledge about how employees feel about the items included on the survey. This essay discusses the many factors involved in the success and effectiveness of employee surveys, including the purpose and objective of the survey and the involvement of top management; using and communicating results to employees; examples of how two companies approach the employee survey process; and the trends in employee attitude surveys. The essay concludes with a sample list of questions that could be included in such a survey. Bibliography lists 11 sources.

A 7 page paper that begins by explaining and discussing pluralism and elitism. The writer takes the position that while the U.S. is neither pluralist nor elitist, it is more elitist. The writer then justifies the argument by commenting on how wealth brings power. The growing disparity between the top and bottom 20 percent of the income index is offered as support for the wealthier becoming even wealthier and more powerful. Madison's thoughts about checks and balances are brought into the discussion but the writer points out the founding fathers were the elite at the time. Bibliography lists 6 sources.

5 pages in length. True knowledge – or the Absolute – is what Hegel aspired to grasp through consciousness. His desire to achieve such an all-encompassing objective was meant to start at the beginning with the very basic of all knowledge – sense knowledge – and escalate directly to the top to absolute knowledge. Step one in his groundbreaking compilation of scientific thought was that of sense certainty, a concept that was thoroughly developed in 'Phenomenology of Spirit.' The writer discusses how Hegel's attempt to define the notion of absolute knowledge led him down a path of discovery that postulated the very essence of being, inasmuch as the philosopher carefully contemplated the various avenues one must travel as a means by which to reach the state of absolute knowledge. No additional sources cited.

3 pages in length. Exposing industry fraud has become a regular occurrence in today's business community, particularly within the finance industry. On the heels of the Madoff scandal comes an eight billion dollar operation by Stanford Financial that has all the earmarking of a Ponzi - or pyramid - scheme involving high-yielding certificates of deposit from an Antigua-based offshore bank. Keeping with the standard format of blatant deceit is that of lying to authorities in the quest to throw them off the scent, withholding critical information (which is otherwise known as lying by omission), and eventually turning coat when a player's back is against the wall. All of this and more has taken place over the past week as the result of a four-year investigation of Stanford Financial, R. Allen Stanford (sole shareholder) and a handful of top executives, not the least of which includes chief investment officer Laura Pendergest-Holt and chief financial officer Jim Davis. Bibliography lists 3 sources.

6 pages in length. Lessons learned from the hazardous waste incident at Love Canal were ones that did not need to be taught; rather, there was no learning curve involved with knowing that building a community on top of a defunct waste site had the potential - if not sooner than most certainly later - to become an environmental disaster of massive proportions. That such a lesson would need be taught to developers is unsettling on its own; to have developers make the conscious decision to place myriad families directly in harms way for the benefit of a buck speaks to a breach of ethics no amount of remuneration could rectify but that a handful of new legislation could attempt to prevent in the future. Bibliography lists 6 sources.

10 pages in length. If the only constant in life is that of change, than human food supplies reside at the top of the list. Produce, livestock and other edible commodities have experienced a timeline of change meant to boost production, lengthen shelf life, protect consumers against disease-borne illnesses and enhance the overall aesthetic appeal of a product. Utilizing genetic engineering and chemical additives, the United States' food supply has been transformed into an oversized, overprocessed, nutrient compromised, disease causing lot; many of today's foods no more resemble their organic ancestors than an apple can be mistaken for an orange. But perhaps one day that will actually happen just like it did with maize (corn), which today is wholly unidentifiable as ever having been a wild crop. Bibliography lists 9 sources.

12 pages in length. Self-reliance is an attribute to which most people aspire as they tread through the various stages of their lives; to be solely dependent upon another person or entity for one's sustenance is not a common ambition for those brought up with values from and a driving force toward the American Dream. As righteous as self-reliance is in the overall scheme of life, there are times when people falter through no fault of their own and desperately need temporary assistance to help them regain an economic foothold. Herbert Hoover had a most difficult time with this concept as was clearly evidenced in his "Rugged Individualism" speech whereby he declared that no one should have a reason to depend upon the government for assistance because everyone is expected to be so independent as to always be capable of helping themselves in times of crisis. Arguably fashioned after generations gone by where those who lived off the land in search of a better existence were forced to rely upon their own ingenuity to stay alive, Hoover's expectation of the same for America's citizens was considered over the top by many within and outside of the political arena. Bibliography lists 6 sources.

10 pages in length. Protecting against fraud is at the top of the list of every organization; even companies who do not consider themselves vulnerable to fraud fail to understand the magnitude with which this particular social ill runs rampant throughout virtually every industry, no matter how seemingly safe a particular organization deems itself to be. Racketeers who facilitate fraud care little about the impact they leave on the company, its investors or employees; in short, the primary objective is to reap the greatest benefits with the least amount of effort, which involves the inescapable element of illegal activity. Given that fraud is perpetrated myriad ways by either the public or unethical employees in a company's workforce, the organization must implement various facets in order to develop an anti-fraud culture. Bibliography lists 9 sources.

20 pages in length. Operating in the public sector requires a somewhat different approach than that of a for-profit organization, inasmuch as the ultimate goal necessitates a different path to reach this objective. With employee recognition among the top concerns, it is clear to see how the priorities are adapted differently between public sector and for-profit organizations. The aspects of customer spotlight, financial measures and overall business process round out the organizational approach gaining significant speed in today's public sector; utilizing the balanced scorecard methodology provides organizations with just that: the balance between and among the aforementioned areas inherent to success. Bibliography lists 19 sources.

This 20 page paper is an in-depth industry analysis of the carbonated soft drinks market in the United States, looking at it in the context of the beverage market as a whole. The paper includes a discussion on the general industry background, and sections that examine the dominant economic features, the industry using Porters Five Forces model the divers for change, including as PEST analysis, a discussion on the top three companies; Coca Cola and the Coke brand. PepsiCo and the Pepsi and Mountain Dew Brand and Cadbury Schweppes and the Dr Pepper brand, and how they compete, key success factors and an assessment of the industry’s long term prospects. The bibliography cites 13 sources.