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Essay / Research Paper Abstract
10 pages in length. Just prior to 1900, there was an explosion of such literary significance that it still taints news reporting over one hundred years later. Yellow journalism, the sensationalistic tactics that opened up an entirely new venue of newspaper reporting, utilized some of the most unscrupulous tactics in order to sell a story. The primary participants in this era of underhanded journalism were William Randolph Hearst and Joseph Pulitzer, both highly talented and shrewd publishers. The writer discusses the effects of yellow journalism at the turn of the century, as well as addresses its aftermath on contemporary media. Bibliography lists 7 sources.
Page Count:
10 pages (~225 words per page)
File: D0_Yeljourn.rtf
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Unformatted sample text from the term paper:
has traditionally regarded the press as its "watchdog" (media.html PG). Yet it is also a notion that the journalism industry has come to utilize only when it is fitting
for a story. Such is the tale of yellow journalism and how it forever changed the manner by which reporters, editors and publishers approach the news.
Since its inception, the standard of journalism was long a tool of integrity and fairness. Newspersons may have embellished here and there in order to
put more flavor into a piece, but for the most part, there was a distinct significance to the storys inherent honesty. Truth was a respected commodity in reporting of
days gone by. But the events of 1896, when two talented yet unscrupulously powerful publishers pitted themselves against each other in a media war, changed the course of journalism
history many believe was for the worse. I. THE SCANDAL OF YELLOW JOURNALISM It was, perhaps, the most devastating event to occur
with regard to journalistic integrity, but it was bound to happen in light of growing competition within the industry. William Randolph Hearst and Joseph Pulitzer were two power hungry
publishers who each had his own successful newspaper. Both Hearsts New York Journal and Pulitzers New York World provided readers with up-to-date information, along with plenty of stimulating social
appeal, yet the two literary moguls were constantly competing with each other for a bigger take of the readership pie. So intense was this rivalry that the ongoing battle
soon turned into an ugly, mudslinging, backstabbing display of greed and power. Both enterprising men were clear as to their intent regarding their
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