Sample Essay on:
Price Competition

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Essay / Research Paper Abstract

6 pages in length. Price competition is often the primary component between and among rival companies. However, woven within a company's price structure is a collection of other critical elements that help to shape the ultimate strategy. While company A might have a better product at a slightly lower price, company B's marketing tactics allow for them to be extremely competitive while still charging pennies more for the same item. The writer discusses how product pricing is not merely affixing a price tag; rather, it is the culmination of industry statistics, marketing ploys and an overall understanding of a particular store's target audience. Bibliography lists 7 sources.

Page Count:

6 pages (~225 words per page)

File: LM1_TLCprice.doc

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Unformatted sample text from the term paper:

While company A might have a better product at a slightly lower price, company Bs marketing tactics allow for them to be extremely competitive while still charging pennies more for the same item. Product pricing is not merely affixing a price tag; rather, it is the culmination of industry statistics, marketing ploys and an overall understanding of a particular stores target audience. I. LESSONS Inflation and the business cycle are two economic entities that are forever intertwined. That one cannot exist without the others influence is particularly pertinent when assessing how price competition attempts to minimize inflation along with the size of variations that exist in the business cycle. Given the fact that the technological revolution has played an integral role in relation to the overall balance outcome, it can readily be argued that a significant amount of credit is placed upon companies that both create and utilize computer technology as a means by which to allow for "modest increases in labor costs without raising prices" (Samuelson 33). The job market also presents itself as a lesson in price competition, as corporate downsizing and good fortune (subsidized health spending, cheaper imports) are credited for giving company executives the upper hand when it comes to stabilizing the job market. This, according to Samuelson, is what has been primarily responsible for causing the domino influence when it comes to inflation, unemployment and the business cycle. "Whats occurred in the United States is that companies have refashioned pay practices to cushion the conflict between rising wages and higher prices" (Samuelson 33). An example of this existed in the 1980, which marked what was to be a significant modification in both the economical ...

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