Here is the synopsis of our sample research paper on Marketing Services. Have the paper e-mailed to you 24/7/365.
Essay / Research Paper Abstract
A 3 page paper discussing differences in marketing services and
marketing products. Some services, such as computer repair and home maintenance, are purely
service. Other services, such as pizza delivery, are disguised as being product-oriented but in fact
are providing a service that often is more valuable to the customer than is the product on which
that service is delivered. Any service company needs to address the same "four Ps" in marketing
that product-oriented companies must use. Price, product, place and promotion all are integral to
the successful marketing of services. In the end, the "product" of a service organization is a
satisfied customer. Bibliography lists 3 sources.
Page Count:
3 pages (~225 words per page)
File: CC6_KSmktgService.wps
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