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Essay / Research Paper Abstract
This 10 page paper looks at this relatively new company, its founders and the leadership found within the walls of this unique corporation. The corporate culture is discussed along with the leadership of Page and Brin and the CEO they hired. Bibliography lists 10 sources.
Page Count:
10 pages (~225 words per page)
File: RT13_SA422Goo.rtf
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Unformatted sample text from the term paper:
Brin, both who attended Stanford, and Google has become the webs largest and "hippest" search engine (Taylor, 2000). In two years time, Google had gained the reputation for speed
and accuracy, and delivers in less than one second (2000). Google has done so well, it does not need to advertise (2000). Its strength is in the product alone.
The search engine, one which the company is based, is so much better at finding things online that other search engines pale in comparison. The site has already won a
Webby for technical excellence (2000). Google is a web site that was actually created in 1995 and part of a research project at Stanford University (Zemke, Barbian, Krell &
Ellis, 2001). Page and Brin were Ph.D. candidates at the time and started on a quest to create search technology (2001). The rest, as they say, is history. A
company was founded in 1998 to utilize this innovative web technology, and Page and Brin were at the helm (2001). In June of 1999, they were able to access $25
million from venture capitalists for the startup (2001). It was a risky time in respect to Internet startups that by the end of the 1990s were beginning to fold. Still,
there was money to be made and Google seemed to be unique. Indeed, the investment paid off. Today, Google provides more than 100 million searches for over 120 corporate customers
(2001). It seems that the stellar leadership of the founders who had vision and a mission is what has driven the company. The neglect of tight management and the
support of creativity is what has managed to propel this firm to the number one spot. That, a little luck, and a great technical product, is really what has managed
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