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Essay / Research Paper Abstract
This is a 6 page paper that provides an overview of management information systems. The benefits conferred by effective systems is explored. Bibliography lists 3 sources.
Page Count:
6 pages (~225 words per page)
File: KW60_KFmissys.doc
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listed below. Citation styles constantly change, and these examples may not contain the most recent updates. Information Management Systems , 2/2011 --for more information
on using this paper properly! Module Four As the internet continues to become a more and more ubiquitous part of business in the 21st century, more people are
beginning to ask questions about how, specifically, internet and e-commerce technologies can benefit businesses. While e-commerce technology does possess a number of unique features to drive business, such as interactivity,
instantaneous access to customer feedback, the inclusion of value-added services, an expanded sphere of exposure, and a dramatically increased capacity to effectively advertise, it remains important to remember that effective
business models must not rely totally on e-commerce technology, but also on sound fundamentals of business (Lagace, 2000. That said, when used wisely, e-commerce tech can improve businesses accustomed to
relying on more traditional media. Turner Sports New Media provides an excellent instructive example of this trend. A subsidiary of the Turner Media Corporation, Turner Sports New Media establishes contracts
with sports leagues such as the Professional Golf Association, the National Basketball Association, and NASCAR racing to develop web sites and exclusive digital content. This exclusive content typically adds value
to the standard business to business transactions Turner is accustomed to (such as simply contracting to play NBA games on Turner Network Television), by providing interactivity and other features not
typically accessible through a television broadcast medium. This paragraph helps the student provide examples of how web has enhanced these businesses. For example, Turner Sports New Media has been running
NASCARs website for several years now, and has implemented a number of powerful features such as "TrackPass", which enables viewers of the sport to log on to the website and
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