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Essay / Research Paper Abstract
This 4 page paper discusses Charles Fishman's book "The Wal-Mart Effect" and argues that the "Wal-Mart effect" is a good example of the law of unintended consequences. Bibliography lists 1 source.
Page Count:
4 pages (~225 words per page)
File: D0_HVFshWal.rtf
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Unformatted sample text from the term paper:
on the freeways. The company is ubiquitous, but disagreement rages as to whether its pervasive presence is benign as a gentle rain, or cancerous. This paper examines Fishmans book and
concludes that the best description of the "Wal-Mart effect" is that its a good example of the law of unintended consequences. Discussion Many people who shop at Wal-Mart love it;
others who shop there loathe the place but feel that the cost savings are worth gritting their teeth and burying their principles. Theyve heard the media stories about the low
wages, the lack of benefits, the forced overtime and the discrimination lawsuits. They see the surly staff and the cluttered stores and they dont like it. But for a family
struggling to make ends meet in a perpetually-floundering economy, Wal-Mart offers the one thing that trumps everything else: low prices. There is no doubt that Wal-Mart has come up
with ideas that have revolutionized the way people all over the world shop; even more importantly, it has revolutionized the way they expect to shop. Fishman points out that it
was Wal-Mart that first did away with the idea of selling boxed products; he uses the example of deodorants. He points out that in the early 1990s, Wal-Mart, along with
other retailers, began to ask why deodorants, which were already packaged, were then packaged a second time, in a paperboard box (Fishman, 2006). This additional packaging was "a waste. It
added nothing to the customers deodorant experience" (Fishman, 2006, p. 1). The deodorant was already packaged a container that was as tough, probably tougher, than the box; besides, the box
took up room, it was expensive to product and transport, and it took up shelf space (Fishman, 2006). Wal-Mart decided on a course of action: "With the kind of quiet
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