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Essay / Research Paper Abstract
A 7 page review and evaluation of an article describing a
marketing research study conducted with the field of dentistry as its focal point. The article used is
“Following the Drill: The Search for a Dentist” by Motes, Huhmann and Hill (1995). The research
is found to be quite useful and effective after being analyzed in problem statement, sample selection,
data collection, results, recommendations and evaluation. Bibliography lists 1 source.
Page Count:
7 pages (~225 words per page)
File: CC6_KSmktRes.wps
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