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Essay / Research Paper Abstract
This 12 page report
discusses the processes involved in the creation of a Website
for an organization called “Eyes R Us.” From designers to
dentists to dairy farmers, small-business owners are finding
that the Web is an affordable and effective way to promote
their products and services. Equally important to know with
some degree of certainty whether or not a company’s
prospective clients go on the Web to research and buy products
and services. With the proliferation of software tools
promising an easy-yet-professional-looking site in just a
matter of hours playing on the home computer, it is easy to
assume that there is no reason to hire an expensive
“webmaster” or developer to create a site. The keys to
successful Web marketing include planning for costs,
developing a concept, and product positioning . . . as well as
a great Web site. The author of this paper clearly advocates
outsourcing the process. Bibliography lists 8 sources.
Page Count:
12 pages (~225 words per page)
File: D0_BWeyerus.wps
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