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Essay / Research Paper Abstract
This 5-page paper is an article review on "Does TV violence sell?" which was a series of experiments conducted by Bushman. The article is reviewed, and the writer's own comments introduced.
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5 pages (~225 words per page)
File: D0_MTtvviol.rtf
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Unformatted sample text from the term paper:
effect on youth. During the latter part of the 20th century, in particular, there have been concerns among many child advocacy groups on the effect of television violence and its
impact on youth. The particular article being studied involves how effective commercial advertising is during violent and non-violent programs. In Bushmans book,
Chapter 36, entitled "Does TV Violence Sell?" the author points out some grave statistics, namely that, for one thing, according to the American Psychological Association, greater than 98 percent of
households have one or more television sets. Furthermore, according to this same report, adults spend more time watching television than any other activity (aside from going to work and sleeping),
while children spend more time watching television than they do in school. The concern here, of course, is that with approximately 60
percent of programming on cable and network television consisting of violent content, the National Television Study from 1996 and 1997 stated that before children turn into teens, "they are likely
to be exposed on television to over 8,000 murders and more than 100,000 various incidents of violence on television" (p. 331). While the majority of the American people believe that
violence on television should either be eliminated altogether or at least reduced, and th television industry claims it is only imitating culture with its programming, researchers are determining the effect
of commercial advertising on both violent and non-violent television. In this particular study, author Bushman conducted three experiments; the first determining the
impact of television violence on participants memory when it came to brand names and commercial specifics. With experiment two, Bushman replicated his
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