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Essay / Research Paper Abstract
An 8 page paper addressing several considerations that should precede establishing a new e-business project. Areas addressed include the legal and regulatory ramifications of operating an e-business; potential sources of ethical conflict; the failure of Webvan; and an observation about the responsibility of e-business problems in the downfall of Enron. Bibliography lists 10 sources.
Page Count:
8 pages (~225 words per page)
File: CC6_KSebizPrePlan.rtf
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Unformatted sample text from the term paper:
setting out on any e-business path, the organization needs to identify and answer several questions regarding what it does and what it wants to do. Levitts (2004[1960]) "What business
are we in?" should be the first question asked and answered. Following that, the active or proposed e-business should establish how it will pursue the business it seeks. Legal
and Regulatory Ramifications of Operating an e-Business Fixmer (2002) reports that until only recently, IT professionals finding themselves in court typically were on
the side of the plaintiff, present to testify against a product vendor. The trend today, however, is much different, with IT professionals increasingly finding themselves in the position of
defendant in matters ranging from network reliability to intellectual property issues (Fixmer, 2002). The student should address these points when writing his own paper:
Intellectual property matters. In 2002, these cases represented about 90 percent of all e-commerce-related lawsuits. Privacy concerns. This area
overwhelmingly is expected to produce "the next major wave of litigation" (Fixmer, 2002). Network security. By 2002, there had been few lawsuits
in this area, but even then it was recognized as one "where the potential damages could be enormous" (Fixmer, 2002). Emerging issues.
Brian Casey, an attorney with Lord Bissel & Brook in Atlanta, says he believes businesses are busy going ahead with business as usual, unaware that they are using processes clearly
subject to increasingly stringent laws (Fixmer, 2002). As example, a written email now constitutes a verbal contract; many online brokerages fail to protect themselves with a disclaimer on their
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