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Start-up Realty Business Plan

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Essay / Research Paper Abstract

A 12 page business plan, the sections of which include: Executive Summary, company description, services plan, marketing plan, management plan and financial plan. Financials include breakeven analysis, 6-month cash flow and a balance sheet. The realty company has an arrangement with Bal Harbor complex to maintain offices on site, offer sales of Bal Harbor units and act as property manager for short-term vacation rentals. The company will be located on north Miami Beach Island within the Bal Harbor complex, a high-end condominium complex attractive to vacationing families of means, recent retirees and western European tourists (primarily from Germany).

Page Count:

12 pages (~225 words per page)

File: D0_BizPlan2.rtf

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Unformatted sample text from the term paper:

North Miami Beach Island. The company is working to be the exclusive listing agent for an ocean-front, high rise condominium complex that has previously been sold on a time-share basis. That ownership pattern is being replaced by individual ownership with much of the direct costs of each unit being supplemented with short-term vacation rentals. New Life Realtys role will be to list the units that are offered for sale and to manage the vacation rentals in a property management capacity. Company Description New Life Realty aspires to be the area leader in upper-end condominium sales and vacation rental property management, while also providing home sales and relocation services. New Life Realty will offer all clients-both buyers and sellers-service of only the best possible quality, and also will make available sound financial advice to all those wishing to avail themselves of this additional service. New Lifes management team brings a wealth of real estate and vacation property management experience into the company, and are the acknowledged leaders in their respective fields. The market served is comprised of young, upwardly mobile professionals seeking luxurious but family-oriented vacation rentals and recent retirees, most of whom will be relocating from other areas of the country. New Life Realty is in the start-up phase of business and we believe, based on market research, that both the timing and the market are optimum for our entrance. Services Plan New Life Realty plans to focus on upper-end condominium sales and rental property management at Bal Harbor Condominiums. Originally built and sold under a time-share arrangement, the ownership of Bal Harbor is reverting to a one-unit-one-owner basis. The parent company of Bal Harbor Condominiums, UnReCo Corporation, has offered office space to New Life Realty within the ...

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