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Essay / Research Paper Abstract
A 5 page paper comparing ease of navigation, privacy
policy and market targeting at the websites for PC Pitstop, Nor'easter Surf Shop and Ameritrade.
These sites are intriguing in the variability among them. The existing privacy policies are
significant in their differences, and that Nor'easter has none is chilling. PC Pitstop by far is the
easiest to navigate, but all accomplish their purpose of sufficiently targeting their markets. No
additional sources listed.
Page Count:
5 pages (~225 words per page)
File: CC6_KSwebRev2.rtf
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Unformatted sample text from the term paper:
all have very different approaches. PC Pitstop This is a site that both the non-technical
and the "nerds" alike can love. It provides a wealth of PC diagnostic tools, most associated with the Internet but some focusing solely on the computer being used to
access the site. It performs diagnostics in areas such as Internet connection, virus protection and hard drive health. It requires registration but provides free service.
It also provides information about the Internet in general, such as current market share of ISPs and the use of those offering free Internet service.
The computer used to view the page is not functioning as well as it could be, but either the site is more advanced than a high-end and one-year-old IBM PC
or it is having difficulty displaying a chart on its ISP comparisons page (http://www.pcpitstop.com/research/isp.asp). The difficulty is more likely to be with the site, for a second chart on
the same page displays properly. These are minor irritants compared to the sites general ease of use and navigation. Its major services
are displayed on a left bar; asides are relegated to a bar on the right. It provides a link to Amazon.com, and tells users precisely why PC Pitstop has
included the link. PC Pitstops privacy policy is far more straightforward than most, and it uses the text portion to reinforce to the
site visitor the companys purpose: "Our business is providing a fantastic diagnostic Web site, not intruding on our customers privacy" (http://www.pcpitstop.com/privacy.asp). It promises no sharing of email addresses
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